who wants to lose?

nobody!

nobody wants to lose.

nobody likes the feeling of a loss.

result?

we don't admit that we have lost!

and hence keep on going down.

--

i am reading

Reminiscences of a Stock Operator

a 1923 classic novel by Edwin Lefevre

(disguised biography of Jesse Livermore, ranked #15 on 'Fortune's 75 The Smartest Books We Know').

what i found very interesting was

the admission of jesse livermore

that he never mind losing

as he knew that he would

always make good profit "on balance".

--

only good losers can ultimately make it large in trading

not the bad losers!